MegaFood has upped the ante on the transparency of natural supplements in a big way.
What does that mean? It all boils down to trust and a big sigh of relief. We know when businesses use the term transparency (with a small t) they’re talking about their products or corporation’s level of openness, communication, and accountability with consumers. Let's take a look at how this plays out with the supplements you and your family take…
What is your supplement really made of?
Most of us simply don’t know the answer, and the rest of us never thought to ask. When you stop to think about it, knowing WHAT your vitamins and minerals are made from, WHERE that source came from, and what TESTS those ingredients have passed, becomes more and more relevant.
Which brings us to the next question: HOW do we figure it out?
The companies making these supplements have to be willing to share this information, and honestly, obtaining it can be downright hard, if not impossible.
This is why we’re talking about MegaFood and transparency right now.
Since 2014, MegaFood has offered live-cam open access to their New Hampshire manufacturing facilities; so any one of us can see what’s happening, at any time (during working hours, that is).
In July 2015, MegaFood announced that you, Joe/Jane Consumer, will be able to:
- Review results of 3rd party facility audits
- Follow along the new product development process, by watching recordings of planning meetings and learning about the formulations and product testing along the way
A little more about MegaFood:
MegaFood manufactures and tests its products on-site in New Hampshire. They test all raw materials; test for quality throughout the process and test all finished goods before bottling (or packaging).
Fresh from farm to tablet, MegaFood is as real as it gets. Since 1973, MegaFood has been committed to making products that use real food from family-owned farms to make a real difference, and has produced some of the most effective and award-winning supplements available today.
A pioneer in the natural products industry, MegaFood was the first company to make their FoodState vitamins and minerals from scratch starting with farm fresh whole foods. MegaFood continues to innovate by manufacturing more than 36 individual FoodState Nutrients using their proprietary Slo-Food Process, all in their own facility in New Hampshire. These nutrients are combined to create over 71 handcrafted supplements, and it all happens right here in America, where you can see the manufacturing facility online and have access to all reports.
Actually, it’s the Big TT - Transparency and Trust making all the difference. Thanks, MegaFood.
PR Newswire, July 23, 2015 http://www.prnewswire.com/news-releases/supplement-leader-megafood-unveils-bold-plan-to-build-trust-will-share-product-development-pipeline-facility-audits-and-more-300118141.html
NewHope360.com, July 23, 2015 http://newhope360.com/breaking-news/megafood-reveals-program-unprecedented-openness